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New Trusty Oak is now Nacho! Read the story

Nacho ordinary fractional talent

High-quality help for your business when you need it most.

Rigorously vetted, 100% US-based assistants, specialists, and executives, without the full-time overhead. We handle the hiring. You just say yes.

Helping owners & execs

10+ yrs of matching fractional professionals
100% US-based fractional talent network
100K+ hours returned to clients
$10M+ saved through delegation
A person weighing 2 draining options: the time sink of a full-time hire and the pile-up of managing a freelancer.

We've found the hiring sweet spot

A full-time hire is too costly.
Random freelancers are too risky.

Hiring shouldn't be all-or-nothing. Nacho provides our clients with the ideal third option: fractional, US-based professionals who fit your needs and your budget. We handle the vetting, matching, hiring, and payments. You get great talent without the overhead, guesswork, or lock-in.

Nacho's network

3 flavors, 1 fully-loaded network.

Fractional Executives

CMOs, CFOs, COOs, CTOs, and sales leaders who've done it before, for 2-3 days a week, not a full-time salary. Strategy and execution from experienced operators.

  • CMO
  • CFO
  • COO
  • CTO
  • Head of Sales
  • Head of People

Specialists

The hands-on doers: social media managers, designers, recruiters, and ops managers who plug into your team and start shipping in week 1.

  • Social Media Manager
  • Designer
  • Recruiter
  • Ops Manager

Executive Assistants

Take back 10+ hours a week. Inbox, calendar, travel, and the 100 little things, all handled by an experienced US-based EA who learns how you work.

  • Executive Assistant
  • Personal Assistant
  • Chief of Staff support

Built for your world, from small business and agencies to real estate. See all the ways we help.

Nacho's process

Hiring our entire network is easier than 1 person.

Tell us what's on your plate.

We start with a free 30-minute phone call where we learn about your business, what you need handled, who you're looking for, and how we can help. No job description required.

Plan your delegation.

For $300, we build your Strategic Delegation Plan. It's exactly what to delegate and the talent mix to do it. Not quite right? We'll revise it, and it's yours to keep either way.

Meet your match.

We hand-pick 1-3 candidates from our vetted network and introduce you. You talk to them before you commit. If it's not a fit, we go again. You're choosing a person, not a profile.

Work with your new team.

We handle all the contracts, payments, and ongoing check-ins, while your new team members work right inside your own tools and systems, so they're ready to be productive from day one.

Flex as you grow.

Your needs shift, and we shift with you. Scale hours up or down, add or swap talent as priorities change. The relationship grows with your business, not against it.

Saving you time and money

Smart money bets on fractional talent.

Criteria In-house hire Freelance marketplace
Start time 2-4 months Widely variable ~1 week
Vetting You do it No one does it We do it
Commitment Salary + benefits + tax No safety net Flex up or down
Quality bar High quality = high effort Hit or miss Already established
If it fails Painful exit Start from scratch We rematch for free
Criteria Other options
Start timeWeeks to months~1 week
VettingYou or no oneWe do it
CommitmentCostly & rigidFlex up or down
Quality barEffort or luckAlready established
If it failsStart overWe rematch for free

Why US-based matters

Same hours, same language, zero lag.

100% US-based. No exceptions.

A person holding a bald eagle on their arm
  • Your hours are their hours.

    Real-time collaboration with you and your clients in your timezone. No 12-hour offset lag.

  • There's no translation layer.

    Native cultural and language fluency with your customers, your vendors, and you.

  • Compliance is handled.

    Properly classified U.S. talent. No offshore gray areas, no 1099 surprises.

  • Security is assured.

    Working with a U.S.-owned company with U.S.-based talent better protects all your data.

How pricing works

Load up on exactly what you need.

You set a single monthly Talent Budget and spend it across executives, specialists, and assistants in any blend that suits your needs. Shift the mix month to month as work changes. No per-person math.

Executive Assistants

Starting at $35/hr

Inbox, calendar, travel, and the 100 little things that eat your week.

Specialists

Starting at $50/hr

Marketing, ops, finance, design. Vetted operators who ship real work.

Fractional Executives

Starting at $95/hr

C-level strategy and leadership, for a fraction of a full-time exec.

A $1,000 budget

could get you ~25 hours of EA support, ~12 hours of Specialist work, or ~8 hours of Executive-level strategy, or any blend of the 3.

The head chefs behind Nacho

A team of real people. Not a marketplace full of bots.

Nacho isn't an algorithm or a wall of profiles. It's a small, dedicated team that's been matching businesses with vetted, US-based talent since 2015. In 2025, our COO, Jacy, and her husband, Zack, took the reins. Our in-house team works hand-in-hand to support every client we have and every match we make.

Family-owned, independent, and supported by dozens of US-based fractional professionals.

Meet the team
Zack Pennington

Zack Pennington

CEO & Co-owner

Zack has helped start and scale 10+ companies across tech, hospitality, and services, building lean teams that grow without the complexity.

Jacy Cruz

Jacy Cruz

COO & Co-owner

With 15+ years supporting founders in customer experience and operations, Jacy knows the realities of running a growing business.

The Nacho Guarantee If you're not fully satisfied,
we'll re-match you for free.

Frequently asked questions

Everything you may be wondering.

What does "fractional" actually mean?

You get a dedicated, experienced person for a fraction of their week (5, 10, 20+ hours) instead of a full-time salary. Same commitment and context as an employee, sized to your actual need.

What kinds of roles can I get?

Fractional Executives (CMO, CFO, COO, CTO, Head of Sales, People), Executive Assistants, and Specialists across bookkeeping, marketing, design, recruiting, and ops. See the Talent section for the full picture.

Can 1 person cover more than 1 need?

Yes. Many clients start with an EA who pulls in a Specialist or Executive from the same network when a project calls for it. 1 relationship, with the whole bench behind it.

Where is your talent based?

Every single person in the Nacho network lives and works in the U.S. No offshore teams, no exceptions.

Do I manage them day-to-day?

They work with you like a team member, but we manage the relationship, not just match it. You get a dedicated point of contact on our side, plus a weekly report summarizing the work completed and how much of your Talent Budget was used versus what's left. No surprises.

How fast can I get started?

Most clients meet their first match within a week of the discovery call, and many start the same week.

What does it cost, and how does billing work?

You set 1 flexible monthly Talent Budget and spend it across Executives, Specialists, and EAs. Starting rates are EAs from $35/hr, Specialists from $50/hr, and Executives from $95/hr, with a $1,000 monthly minimum. Billing is flat and monthly, unused hours roll over so nothing you pay for goes to waste, and your weekly report keeps usage visible the whole way through. Book a call for exact numbers with no surprises.

Is there a long-term contract?

There's a short initial term so your match has time to get real traction, and after that it's simple month-to-month. Scale up, scale down, pause, or add talent as your needs change.

What if it's not a fit?

We re-match you free under the Nacho Guarantee until the fit is right.

We're ready when you are

Let us take something off your plate.

Two people talking over coffee, then a plate piled with paperwork, mail, and a calendar, showing worries handed over and taken off your plate

You have enough stuff to worry about day to day. Book a short, free, no-obligation call to let us know what you need help with and learn whether or not Nacho is a good fit for you and your company.

Book a discovery call